Initiation of Under the Ghost | Snapchat & Kid Cudi partners
Snapchat always takes care of its users to boost their engagement by meeting their needs. They initiated their latest musical performance, ‘Under the Ghost,’ as a series organized by Santa Monica Studio. Hence, it is a source of communication and high performance that captures the attention of its fans. Read now!
Creative Launch | Under the Ghost
It indicates the procedure of innovation and creativity, but it refers to an unfiltered sight. To illustrate, if an artist is on an initial stage and offers services for raw takes of exclusive music but not on a grand stage, Snapchat facilitates you with digital backstage to boost an original source to remain at the top of an old-fashioned artist fan base.
Artists Inner Sphere | Launching Stage
Snapchat is thrilled to connect beyond the festival with the launch of Kid Cudi’s Songs Under the Ghost. It is the deadline for the launch of the latest song, ‘Neverland’. Kid Cudi’s performance is a pre-launch concert for a friendly audience. It comprises superfans and Snap Stars to have fun through unreleased live music, including ‘Neverland’. He also joined Snap’s Head of Music Strategy, Manny Adler, to answer the audience’s queries.
Connect Beyond Festival through Neverland
The launch of Neverland is the new horizon for entering the latest era for genre-defying artists. Grammy Award-winning producer-winning producer, who coordinated with claimed collaborators. Hence, it is launching the latest creative and innovative unit with fresh music to stay connected.
Cudi Latest Short Film
They also made the phase of Cudi’s latest short film for the same name, ‘ Neverland’. Ti West directs it by coordinating with producer Jordan Peele’s Monkeypaw Productions. Also, this movie will be released in June 2025 at the Tribeca Film Festival, and it is the call to launch more Kid Cudi songs.
Reach Snapchat Fans | Music, Culture & Community
If the artists want to connect directly with their fans, then they can try ‘Under the Ghost’. It connect beyond festival by launching an exclusive album to attract the attention of more fans. Now, artists can reach new fans even if they are at the album release or on tour to gain a unique concert experience.
Final Thoughts
In this blog, I explained how ‘Under the Ghost’ is a way to enable brands to offer strategically. These music shows offer Sponsored Snaps, full-funnel media packages, Total Takeover placements and creator content. Hence, this music series provides a premium path to music, culture and community. It will build up the community related to millennial and Gen Z audiences. Have fun!
